Send your first PPV
PPV (pay-per-view) is one-time paid content. You send a teaser in the SMS body and a paywall link; the fan pays, unlocks, and views the full media in their browser. No app required.
How to send one
- In the Inbox (1:1 or mass message composer), click + PPV.
- Pick the media from your Vault, or upload new.
- Set the price: anywhere from $1 to $10,000.
- (Optional) Set a purchase window, for example, "available for 24 hours." After that, the unlock link expires.
- Write the SMS body: your teaser plus a call-to-action.
- Send.
The fan receives the message with an unlock link. Tapping it shows a paywall, the fan enters their card (or uses a saved one), and the full media loads.
Pricing tactics
- $5–$15: daily PPV drops, mass-sent to everyone. High volume, lower price.
- $15–$50: niche or premium drops, sent to engaged segments.
- $50–$300+: custom content, one-of-one, or top-spender drops to your Whales segment.
You'll feel out what your fans pay. Most creators start with $10 mass drops and ladder up.
Purchase windows (urgency)
Time-limited PPVs convert significantly better than open-ended ones. Even a 24-hour window roughly doubles unlock rate compared to "available forever." Try 24h on mass drops and 48–72h on premium segments.
What fans see
- The SMS teaser text and the unlock link
- The paywall page with the price and a small blurred preview
- After payment: the full image, video, or audio with no app to install
Fans cannot save the media to their device directly through the paywall; it streams from our CDN.
What fans can save
Screenshots. There is no client-side block. If you wouldn't want a screenshot circulated, don't send it as a PPV.
Refunds and chargebacks
You can manually refund a PPV from the conversation. Chargebacks are handled per Refunds and chargebacks; repeat chargebackers get auto-blocked. Fans can review the Refund Policy for their refund eligibility.
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